"While many chase reach, Matt Haycox focuses on results. British entrepreneur and host of the hit podcast No Bollocks with Matt Haycox, has built his career by funding, mentoring, and scaling founder-led businesses across the UK. Having experienced both boom and bankruptcy, he speaks from the lived reality of turning setbacks into sustainable ventures. His view is blunt: 2026 will belong to operators who run cash-generative businesses, not personalities optimised for impressions."
"Market reality favours operators in 2026 Haycox points to a pivot toward measurable unit economics as budgets compress and investor scrutiny intensifies. In his experience, brands are prioritising profitability over profile. Founders who understand contribution margin, inventory turns and cohort behaviour are securing durable growth, while those dependent on algorithmic reach are seeing volatile demand and fragile forecasts. He notes that operators who own supply, margins and customer relationships are pulling ahead."
Market conditions favour operators who prioritise cash generation and measurable unit economics as budgets tighten and investor scrutiny increases. Brands focusing on profitability rather than profile achieve durable, predictable growth, while those reliant on algorithmic reach face volatile demand and fragile forecasts. Ownership of supply, margins and direct customer relationships creates resilience against rising acquisition costs and stricter attribution. Lenders and investors are allocating capital toward predictable revenue models and repeatable execution, tightening screens around runway, payback periods and collateral. Operational disciplines — logistics, retention, pricing and cash flow literacy — determine which businesses scale sustainably in 2026.
Read at London Business News | Londonlovesbusiness.com
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