"The goal of the La Placita project is to transform a 28,000-square-foot commercial property on Alum Rock Avenue, which has struggled with vacancies, into a hub addressing some of the community's most pressing needs, including healthcare, cultural programming, food security, and bolstering small businesses. It's part of a grander vision to create a cultural district, known as La Avenida, and a push to revitalize East San Jose."
""We see this as a great investment, given the sprawl of San Jose," Knight Foundation program director Allan Madoc told the Mercury News. "It's very easy to focus on the downtown precinct, but we see East San Jose as a parallel market and La Placita as a core and anchor investment. It's really about building commitment, creating jobs and cultural vibrancy.""
After long underinvestment in East San Jose, La Placita will receive more than $6 million from the Knight Foundation as the foundation's largest West Coast investment. The project aims to redevelop a 28,000-square-foot commercial property on Alum Rock Avenue into a hub for healthcare, cultural programming, food security, and small-business support. The development is part of a broader La Avenida cultural district vision to revitalize the neighborhood and create jobs. The Knight Foundation operates in 26 communities with programs focused on art, community impact, and journalism. Jessica Paz-Cedillos led fundraising toward a $30 million project total and positioned the grant to move the project into construction.
Read at The Mercury News
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