"The line wrapped down the street like a 2010 Berghain queue, but instead of techno kids in black, it was burger heads in Gore-Tex and New Balances. And here's the thing: the hype was real. That Amboy burger was crazy tasty. A juicy beefy slab with deep Maillard hit, soft-chewy bun, just enough drip, just enough bite. A bite that felt like a burger again."
"Let's rewind a bit. It was around 2019, when Goldies pivoted from a fries joint to a burger game-changer. Their OG smashburger, a thin, crispy-edged, ketchup-mustard-onion classic, served on the now-iconic Martin's Potato Roll (which Goldies brought to Berlin), hit Berlin like a meat meteor. YouTubers came. Lines formed. Copycats multiplied. What Goldies did was more than serve a great burger, they ignited Berlin's first real burger renaissance."
Amboy from LA staged a pop-up at Goldies on Oranienstraße that drew long lines and enthusiastic Berlin burger fans. Alvin Cailan's signature steakhouse burger pairs a thick, juicy patty with a brioche bun, onions, cheese, and punchy steak sauce, producing deep Maillard flavor and satisfying chew. The event suggests a shift away from the thin, crispy smashburger trend toward heftier, steakhouse-style burgers. Goldies' 2019 pivot popularized the smashburger in Berlin using Martin's Potato Rolls and accessible technique, which allowed rapid replication across the city and spurred a burger renaissance.
Read at Berlin Food Stories
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