"Starbucks fans, hold onto your Stars: come March 10, the coffee chain is completely revamping its rewards program. Whereas the current program works the same way for all members, the new Starbucks Rewards program will sort members into three ascending membership tiers: Green, the default level; Gold, which can be reached after earning 500 Stars in one year; and Reserve, which requires customers to earn 2,500 Stars in one year."
"All three tiers carry a base set of benefits: a free Starbucks birthday drink or treat, access to personalized deals and game events like Starbucks for Life, early access to menu items, potential bonus Stars when you reload over $30 on your Starbucks Card, and Free Mod Mondays, a new initiative that offers a free drink customization one Monday per month. Plus, while you can currently earn rewards with a reusable cup, bringing your own cup will now get you double the Stars."
Starbucks will relaunch its Rewards program on March 10 with three membership tiers: Green (default), Gold (earned after 500 Stars in a year), and Reserve (earned after 2,500 Stars in a year). All tiers share core benefits including a free birthday drink or treat, personalized deals, game events, early access to menu items, and potential bonus Stars when reloading over $30. The program introduces Free Mod Mondays offering a free drink customization one Monday per month and doubles Stars for customers who bring reusable cups. Existing Stars remain on accounts, and members continue to earn by scanning barcodes in the app. Green members earn one Star per $1 and can extend Star life through monthly activities such as redeeming a reward or reloading a card.
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