"The food and beverage industry is experiencing a seismic shift as consumers demand more from their indulgent treats. They want the satisfaction of traditional desserts without compromising their health goals: a challenge that has stumped many food manufacturers. Enter Rich Products Corporation with their game-changing solution: Happy Orchard™ Veggie-Boosted Baked Goods, a revolutionary line that proves you don't have to choose between taste and nutrition."
"The numbers don't lie when it comes to consumer preferences in the snacking category. According to the 2024 NIQ State of Snacking report, consumers are increasingly seeking snacks that deliver nutritional benefits without compromising on taste. Even more telling, data from 84.51º reveals that 32% of consumers are actively purchasing more healthy or "better-for-you" snacks compared to the previous year."
The food and beverage market is shifting as consumers demand indulgent treats that align with health goals. Consumers seek snacks that deliver nutritional benefits without sacrificing taste, with 32% purchasing more healthy or "better-for-you" snacks compared to the previous year. This behavior embodies "permissible indulgence," where cravings can be met alongside wellness commitments. Foodservice operators require products that satisfy health-conscious customers while preserving the indulgent experience that drives impulse purchases and supporting operational efficiency and margins. Rich Products Corporation's Happy Orchard™ Veggie-Boosted Baked Goods apply innovative food science to bridge taste and nutrition.
Read at Food & Beverage Magazine
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