"The chain made the announcement Friday on Instagram in a post that hinted at financial difficulties. "We did all we could to make these locations work for as long as possible," it reads. "Our Echo Park and Koreatown stores will remain open and hopefully give us a fighting chance to rebound." Attempts to reach the owners for details through Monty's website and Instagram account didn't get a response at press time."
"Monty's has a profile far beyond Southern California thanks to the Coachella Valley Music and Arts Festival, where it launched in April 2018. Monty's was founded by Nic Adler, Coachella's culinary director at the time, and Bill Fold, who was the festival's director for many years. He was also the owner of "Monty," the chain's fluffy mascot. The Schnoodle has his own Instagram page, and Monty's calls itself "dog owned and operated.""
"Monty's first brick-and-mortar restaurant opened at 516 S. Western Ave. in Koreatown a few months later. The Riverside location followed. It was one of the original tenants of the Riverside Food Lab, the city's first food hall. The Echo Park location, at 1533 W. Sunset Blvd., opened in 2019. Monty's originally served "100% plant-based burgers, fries, tots and shakes," plus several dipping sauces. It later added plant-based chicken sandwiches and hot dogs to the menu."
Monty's Good Burger closed two of its four locations on Jan. 18, at 3605 Market St., Riverside and 3849 Main St., Culver City. An Instagram announcement hinted at financial difficulties and said Echo Park and Koreatown stores will remain open to give the chain a chance to rebound. Attempts to reach the owners through the restaurant's website and Instagram received no response. Monty's launched at Coachella in April 2018 and was founded by Nic Adler and Bill Fold. The mascot Monty is a Schnoodle and the brand markets itself as 'dog owned and operated.' The chain introduced the Impossible Burger and later expanded its plant-based menu.
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