
"Japan's Kiyomura Corp paid 510 million yen (roughly 2.8 million or $3.25 million) for a single bluefin tuna at auction in Tokyo on Monday, the highest price ever paid at the annual New Year auction that's now held at the Toyosu fish market. The giant fish weighed 243 kilos (536 pounds) and, as in years past, Kiyomura's president and "Tuna King" Kiyoshi Kimura was willing to pay over the odds for the finest specimen on sale."
""I thought that [the winning bid] would come in a little bit lower, maybe around 400 million or 300 million yen but it turned out to be over 500 million," Kimura said. The fish was caught off the cost of Oma in northern Japan, a region widely regarded for producing some of the country's finest tuna. Prices for Oma tuna at the special auction tend to be significantly higher than average."
"Kiyomura Corp operates the Sushizanmai chain of restaurants. After Monday's early-morning sale, the prime specimen was immediately sent to the head branch, where it was sliced up and distributed to various stores around the country. While undeniably chunky, the tuna would need to yield around a million sushi portions for the restaurant chain to break even on its more symbolic publicity purchase"
Kiyomura Corp paid 510 million yen (about $3.25 million) for a 243-kilogram bluefin tuna at Tokyo's New Year auction, the highest price recorded there. Kiyoshi Kimura, known as the "Tuna King", outbid others and surpassed his 2019 record of 333.6 million yen. The tuna was caught off Oma in northern Japan, a region famed for premium specimens, and Oma tuna typically fetch higher prices at the special auction. The fish was sent to Sushizanmai's head branch for slicing and distribution to stores nationwide. Kimura linked his spending to optimism about the new Takaichi government and expressed hope the purchase would cheer people.
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