"In an industry where seasonal innovation can make or break holiday sales, H&H Bagels has delivered what might be the most Instagram-worthy spread of 2025. The iconic New York bagel brand just launched their exclusive Rainbow Cookie Cream Cheese, available nationwide, proving that sometimes the best food and beverage trends come from reimagining classic comfort foods. This isn't just another flavored cream cheese hitting the market: it's a strategic play that food and beverage companies should take note of."
"The Rainbow Cookie Cream Cheese features chocolatey, raspberry-forward rainbow cookie pieces folded into what H&H describes as "sweet, fluffy cream cheese." It's a textural and flavor symphony that captures the essence of the tri-colored Italian cookies that have become synonymous with New York's Little Italy and holiday celebrations. What makes this launch particularly noteworthy for food and beverage professionals is the timing and distribution strategy."
H&H Bagels introduced Rainbow Cookie Cream Cheese featuring chocolatey, raspberry-forward rainbow cookie pieces folded into "sweet, fluffy cream cheese." The spread recreates the tri-colored Italian cookie flavor and texture in a spreadable form tied to holiday traditions. The product rollout on December 1 targets holiday demand while simultaneous in-store and nationwide shipping availability maximizes reach. The product contains nuts, requiring clear allergen communication. Founded in 1972 on Manhattan's Upper West Side, H&H Bagels has established cultural prominence with decades of brand recognition and high-profile media appearances.
Read at Food & Beverage Magazine
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