"Brad Reese, 70, said in a Feb. 14 letter to Hershey's corporate brand manager that for multiple Reese's products, the company replaced milk chocolate with compound coatings and peanut butter with peanut crème. "How does The Hershey Co. continue to position Reese's as its flagship brand, a symbol of trust, quality and leadership, while quietly replacing the very ingredients (Milk Chocolate + Peanut Butter) that built Reese's trust in the first place?" Reese wrote in the letter, which he posted on his LinkedIn profile."
"Hershey acknowledges some recipe changes but said Wednesday that it was trying to meet consumer demand for innovation. High cocoa prices also have led Hershey and other manufacturers to experiment with using less chocolate in recent years. Hershey said Wednesday that Reese's Peanut Butter Cups are made the same way they always have been, with milk chocolate and peanut butter that the company makes itself from roasted peanuts and a few other ingredients, including sugar and salt. But some Reese's ingredients vary, Hershey said."
"He is the grandson of H.B. Reese, who spent two years at Hershey before forming his own candy company in 1919. H.B. Reese invented Reese's Peanut Butter Cups in 1928; his six sons eventually sold his company to Hershey in 1963."
Brad Reese, the grandson of H.B. Reese, accused The Hershey Co. of replacing milk chocolate with compound coatings and peanut butter with peanut crème in multiple Reese's products. Reese sent a Feb. 14 letter questioning how Hershey can position Reese's as a trusted flagship brand while altering the foundational ingredients. Hershey acknowledged some recipe changes and said it pursues innovation and new product formats to meet consumer demand. Hershey also cited high cocoa prices and industry experimentation with using less chocolate. Hershey maintained that Reese's Peanut Butter Cups remain made with milk chocolate and peanut butter produced from roasted peanuts.
Read at ABC7 Los Angeles
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