""Better bread. Better subs." Like two slices holding everything in place, these four words form the foundation of a Milwaukee chain that has been serving world-class sandwiches for over half a century. Back in 1972, Bill Specht and his cousin Jim Sheppard opened a shop so that they could bring their favorite East Coast sandwiches to the Midwest. Today, Cousins Subs is a much-loved brand with around 100 locations,"
""Some competitors sell fast service," explained CEO Christine Specht (co-founder Bill Specht's daughter) to Green Bay Press Gazette in 2019. "We sell this idea that it is an authentic East Coast-style sub sandwich, raised in Wisconsin." What this means on the cutting board is an obsession with quality ingredients (the steak used in the chain's sandwiches is flown in from Pennsylvania, for instance) and a menu that is rooted in East Coast classics, sprinkled with Midwest experiments."
Cousins Subs started in 1972 when Bill Specht and his cousin Jim Sheppard opened a shop to bring East Coast sandwiches to the Midwest. The chain operates around 100 locations and emphasizes authenticity, quality ingredients, and community engagement. The menu pairs East Coast classics like grilled-to-order Philly Cheese Steak and Meatball & Provolone with Midwest items and seasonal specials featuring local ingredients such as Wisconsin Steak & Brat. The steak for some sandwiches is flown from Pennsylvania, and the bread is still made using the original 1972 recipe, baked fresh daily.
Read at Tasting Table
Unable to calculate read time
Collection
[
|
...
]