"No matter the mental notes and physical lists maintained throughout the year, we're all stuck asking the same question as December quickly passes: "What should I get them?" Whether you're shopping for your bestie, that one crazy uncle you got in the family Secret Santa exchange, your dogwalker, or your dad who already has eight pairs of slippers, food-themed gifts are the perfect catch-all when you're just not sure what to get for that special person."
"This past weekend, Eater transformed a Soho storefront into a shoppable winter house as part of our holiday event Eater Under Wraps. More than 2,000 people flocked through the market to sample delicious bites, sip festive drinks, and shop the editor-approved gifts that decorated every room. From whimsical kitchen timers to Jell-O stress balls, the place was packed with stocking stuffers, under-the-tree treats, and party-makers."
Eater hosted a shoppable winter house in Soho called Eater Under Wraps that attracted over 2,000 visitors. Attendees sampled bites, drank festive drinks, and purchased editor-selected kitchen gifts and novelty items. The market stocked whimsical timers, Jell-O stress balls, chile crisps, princess cake candles, and kitschy food-themed gifts suitable for stockings and under-the-tree presents. Staff curated and recommended favorite products and explained why each item appealed to different gift recipients. Heydoh's single-origin soy sauce from Taiwan was spotlighted for its complex flavor and thoughtful sourcing. The event doubled as a holiday shopping guide for practical, playful, and unique culinary gifts.
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