"Founded in 1981 by the legendary Robert Redford, the festival has operated out of the charmingly rustic mountain town of Park City, Utah for over 40 years; in stark contrast to the continental setting, balmy weather and proximity to awards season of its European cousins, Sundance takes place in the off-season of late January, instead butting up against frigid temperatures and feet of snow."
"Naturally, this also means that there are a host of Hollywood's sartorial big hitters - the increasingly present Alexander Skarsgård, as well as Seth Rogen, Channing Tatum and more - decked out in humongous, winter-proof outerwear, step-and-repeating across sponsored events or grabbing coffee on Park City's historic main drag. IYKYK hotshot and The Moment director Aidan Zamiri bringing some red carpet swag to Park City."
The Sundance Film Festival, founded in 1981 by Robert Redford, has operated in Park City, Utah for over 40 years and is known for its winter timing and snowy conditions. The festival serves as a major launchpad and buying ground for indie films, with past Sundance acquisitions including Whiplash, Get Out, and The Blair Witch Project. The 2026 edition drew both Hollywood A-listers and first-time filmmakers and will relocate permanently to Boulder, Colorado next year. Fashion at the festival leaned heavily into oversized, winter-proof outerwear, with celebrities spotted in humongous coats and persistent casual choices like hoodies worn over ties.
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