From iron age tunnels to YouTube: Time Team's extraordinary' digital renaissance
Briefly

From iron age tunnels to YouTube: Time Team's extraordinary' digital renaissance
"There weren't many concessions to showbiz glitz. Instead, a group of blokes with unruly hair and a couple of women walked across a field, talked things over in the pub and, at one point, gathered around a dot matrix printer to watch it slowly disgorging some results. The most exciting artefact they found was a lump of iron slag. No soil was overturned."
"Four years on, Time Team has 350,000 subscribers on the platform, where its films regularly attract audiences of up to 2 million. More importantly for the bottom line, 16,000 people pay each month to support it on Patreon. That financial leverage means Time Team is again making archaeological waves: next summer, it will fund a new dig at the Ness of Brodgar in Orkney, after a chance discovery by the programme's resident geophysicist John Gater suggesting something quite extraordinary at the Neolithic world heritage site."
Time Team began with a low-key 1994 weekend in Somerset at Athelney where archaeologists found little beyond a lump of iron slag. The television series ran for 20 years with more than 200 episodes before cancellation in 2013 amid falling audiences and an unpopular revamp. In 2021 original experts reconvened to film for their own YouTube channel. The channel now has 350,000 subscribers, films that can attract up to 2 million viewers, and 16,000 monthly Patreon supporters. Patreon income has enabled new projects, including a planned excavation at the Ness of Brodgar after geophysicist John Gater's discovery, and presenter Tony Robinson has returned for some films.
Read at www.theguardian.com
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