"Let me introduce you to the Crocs Ripple, the brainchild of Steven Smith, a name that carries serious weight in the sneaker world. If you're not familiar with Smith's work, here's the quick version: this guy has 40 years of industry experience under his belt and was the former head of product design at Yeezy. Yeah, that Yeezy. He's the kind of designer whose resume makes other designers jealous, and now he's bringing his magic to those polarizing foam clogs we all secretly own."
"What makes the Ripple so different? For starters, forget about traditional laces or even the iconic heel strap. This is a slip-on clog with a bold personality written all over it. The design features three perforations on top for breathability, but the real showstopper is the wave-inspired aesthetic that runs across both sides. Those concentric oval patterns aren't just there to look cool (though they absolutely do). They actually serve a functional purpose, incorporating two different types of Crocs foam technology: Croslite and Mellow."
Steven Smith designed the Crocs Ripple after joining Crocs as Head of Creative Innovation. The Ripple reimagines Crocs with a sculptural, futuristic slip-on clog profile that omits laces and the heel strap. The upper includes three perforations for breathability and wave-inspired concentric ovals across the sides. Those patterns integrate two foam compounds, Croslite and Mellow, to balance comfort and structure. A TPU shank is embedded in the sole unit to add stability and support. The overall approach pairs Crocs' comfort-first philosophy with thoughtful engineering and bold visual styling.
Read at Yanko Design - Modern Industrial Design News
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