"Chemena Kamali was appointed as the creative director of Chloé in October 2023, reviving the brand’s popularity and leading a boho-chic revival among celebrities."
"The reimagined Chloé Bracelet, a crescent-shaped bag accented with coiled hardware, showcases Kamali's design prowess and honors the original from Phoebe Philo's era."
"Kamali's debut collection at Paris Fashion Week marked a significant return to Chloé's It girl status, embraced by notable figures like Sydney Sweeney and Jennifer Lopez."
"The new Chloé Bracelet features a polished finish and larger metal ring, differentiating it from the original model that gained fame in the early 2000s."
Chemena Kamali revitalized Chloé as creative director, leading to a resurgence in boho chic trends among A-list celebrities like Sydney Sweeney and Jennifer Lopez. This revival began with her debut collection at Paris Fashion Week for Fall/Winter 2024. The reimagined Chloé Bracelet, which blends fashion and function, connects to its historical roots from Phoebe Philo's era. The newer design features a larger metal ring and a polished finish, keeping in mind modern aesthetics while honoring Chloé's iconic legacy.
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