"Harlem's influence on global fashion continues to thrive, and its next chapter arrives in the form of eyewear. Vintage Frames Company has partnered with The Diplomats, better known as Dipset, for their first-ever sunglasses collaboration. This release is more than a fashion drop; it's a cultural statement. With Juelz Santana and Jim Jones leading the campaign, the project captures Harlem's unique ability to shape style and set international trends."
"Since emerging in the early 2000s, The Diplomats-Cam'ron, Jim Jones, Juelz Santana, and Freekey Zekey-have influenced how an entire generation dressed. Known for their larger-than-life aesthetic, Dipset transformed throwback jerseys, heavy chains, and oversized fits into cultural essentials. Their bold approach didn't stop at clothing. Accessories, from pink furs to sunglasses, became crucial to their identity and helped cement Harlem's role in pushing hip-hop fashion to the mainstream."
Harlem's fashion influence expands into eyewear through a collaboration between Vintage Frames Company and The Diplomats (Dipset). Juelz Santana and Jim Jones lead the campaign for sleek black sunglasses accented with Dipset's iconic golden eagle. The sunglasses debut at ESSX in New York City on September 10 and launch worldwide the following day. Dipset's early-2000s aesthetic popularized throwback jerseys, heavy chains, oversized fits, and bold accessories, helping cement Harlem's role in hip-hop fashion. Vintage Frames brings archival expertise and contemporary design to translate Dipset's bold, confident identity into a collectible luxury eyewear piece.
Read at stupidDOPE | Est. 2008
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