The Best Grooming Brands to Know Now: Blind Barber and Brightside
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The Best Grooming Brands to Know Now: Blind Barber and Brightside
"Blind Barber was a pioneer in translating barbershop know-how into fantastic, modern styling and grooming essentials. Elevated and approachable, the lineup spans pomades, creams and waxes along with a full range of grooming staples that are consistently road-tested and barber-approved."
"Their 'proof' categorization system nods to liquor labeling - and the bar behind the barbershop - while signaling hold and weight, moving from lighter, more flexible styles (starting at 30 proof) to stronger, more structured control (up to 151 proof), making it a far more intuitive way to navigate than the usual 'light' or 'strong' labels."
Blind Barber, founded in 2010 in NYC, revolutionized the barbershop experience by combining grooming with community. The brand's product line includes pomades, creams, and waxes, all designed to deliver professional results at home. Their innovative categorization system, inspired by liquor labels, helps customers choose products based on hold and weight, ranging from lighter styles to stronger control. This approach makes navigating their offerings intuitive and appealing, ensuring that each product is barber-approved and effective for modern grooming needs.
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