Tailored for Umbro by Adam Jones - KALTBLUT Magazine
Briefly

Tailored for Umbro by Adam Jones - KALTBLUT Magazine
"The inspo? Jones' grandad. A man who treated clashing like a sport in itself: dress shirt and cardigan up top, grey joggers down below. Sweatshirt with formal trousers and proper shoes. No rules, no shame, just vibes. That gloriously awkward British approach to getting dressed becomes the backbone of Umbro x Adam Jones, a collection that thrives on things not quite matching but somehow looking incredibly perfected."
"Expect argyle knits that feel lifted from a family photo album, lace doilies boldly stitched into football shirts, and shiny striped short shorts that scream Sunday league glamour circa early 1990s. Dress shirts flirt with polos, collars collide, and smart-casual becomes a full-on identity crisis, in the best possible way. Jones describes the pieces as garments from "traditionally different environments" battling it out for attention, and honestly? Let them fight. The result is a wardrobe that's playful, nostalgic, and packed with personality."
Umbro partnered with British designer Adam Jones to create a nostalgic capsule collection that reworks archival footballwear into terrace-inspired, domestic-inflected pieces. The collection draws direct inspiration from Jones' grandad, celebrating clashing combinations like dress shirts with joggers and sweatshirts with formal trousers. Pieces include argyle knits, lace doilies stitched into football shirts, shiny striped short shorts, dress shirts mixed with polos, and layered collars. The drop features track jackets, hoodies, sweatshirts, tees, trousers and joggers priced from £50 to £230. The aesthetic emphasizes heritage, playful mismatches, and heartfelt, unpolished British style.
Read at KALTBLUT Magazine
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