"Spotify is stepping further into the world of fashion by naming Central Cee, the West London rap sensation, as Creative Director for the upcoming BAPE® x SYNA World capsule collection. This announcement signals the next phase in Spotify's ongoing partnership with BAPE®, pairing the legendary Japanese streetwear brand with one of music's most influential voices. Together, they are setting the stage for a collection that merges culture, music, and fashion into a singular experience."
"Spotify is giving Central Cee the creative reins to shape the aesthetic of the BAPE® x SYNA World collection, fusing BAPE®'s iconic camo and streetwear legacy with SYNA World's rising influence. SYNA World, Central Cee's own lifestyle brand, has steadily become a hallmark of the UK rap scene, often referenced in his lyrics and worn by fans worldwide. Now, its distinctive style will reach a global audience through this collaboration,"
Spotify named Central Cee Creative Director for the BAPE® x SYNA World capsule collection, pairing BAPE®'s Japanese streetwear legacy with SYNA World's aesthetic. Central Cee's SYNA World lifestyle brand is frequently referenced in his lyrics and worn by fans, and the collaboration aims to scale that style globally. Spotify will offer early access to a limited-edition BAPE® x SYNA World tee exclusively to Central Cee's top fans, who can queue at BAPE STORE® London. Access details will be delivered via Spotify. The partnership emphasizes co-creation and the convergence of music streaming, fashion, and real-world fan experiences.
Read at stupidDOPE | Est. 2008
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