The 2025 Dark Smoke Grey/Sanded Purple Air Max 90 refines the classic silhouette with modern, versatile styling that preserves OG integrity. The design balances performance and fashion to appeal to long-time fans and newer buyers seeking cleaner builds. Construction uses leather, mesh, and nubuck for structured support and breathability, executed with heightened attention to detail. Dark Smoke Grey covers mudguard, quarter panels, and heel tabs with subtle tonal variation to add depth. Sliced accents of Sanded Purple appear on Nike and Air Max branding, tongue, and heel, delivering restrained color that elevates without overwhelming the overall aesthetic.
The Nike Air Max 90 has long been one of the most recognizable sneakers in the Swoosh lineup. First launched in 1990, the silhouette has remained a staple for its balance of performance and style, bridging generations of sneakerheads and casual wearers alike. For 2025, Nike is giving the classic runner a fresh twist with the unveiling of the "Dark Smoke Grey/Sanded Purple" colorway - a design that respects the shoe's heritage while pushing it toward a more modern, versatile aesthetic.
Nike leaned on a premium material mix for this release, ensuring that it looks as good as it performs. The upper layers leather, mesh, and nubuck together, offering both structure and breathability. That combination has always been part of the Air Max 90's DNA, but here it's executed with a sharper attention to detail. The "Dark Smoke Grey" dominates the sneaker, covering the mudguard, quarter panels, and heel tabs.
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