In the crowded activewear sector, Vuori and Lululemon emerge as leading brands, both known for performance-driven gear suited for diverse activities. Lululemon, established in the late '90s, paved the way in stylish yet technical yoga clothing and has expanded its offerings extensively. Vuori, founded in 2015, focuses on super-soft fabrics and versatile styles, exemplified by the popular Kore Short. While Lululemon is credited for its innovations like the Luon fabric, Vuori impresses with its DreamKnit and VCycled materials, appealing to eco-conscious consumers. Overall, Lululemon is the favored choice, though Vuori poses significant competition.
Lululemon has been an innovator in performance materials with its four-way stretch Luon fabric, while Vuori excels with its buttery soft DreamKnit and eco-friendly VCycled textiles.
Vuori aims for a stylish yet versatile blend for those living active lifestyles, while Lululemon leads with an extensive background in technical-driven yoga apparel.
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