""Back in 2016, I wanted to create the first digitally-connected hair care brand," she tells Bustle. "That's why I'm really happy to be here in Miami with Capital One to help support creators who are also budding businesspeople.""
""If you are going to the gym or on vacation over the holidays, put some oil or a mask in your hair""
""Everyone should try to do both - don't be married to just one." Pro-tip? "Play around with it, and see what happens.""
Jen Atkin is a celebrity hairstylist and entrepreneur who attended Art Basel while preparing a Capital One Venture X Business dinner. She runs hair care brand Ouai and styling tools company Mane, and co-founded Highlight Artists to represent emerging beauty talent. Ouai approaches its ten-year mark after launching as a digitally connected hair care brand in 2016. Atkin advises winter hair care practices such as using oil or masks before gym sessions or holiday travel. A mini Mane heated round brush targeting stubborn hairlines and breakage is slated for release next month. She encourages experimenting with both side and middle parts and highlights holiday trends like chrome accents and princess updos.
Read at Bustle
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