A new study analyzed nearly 3,000 Barbie dolls released over 65 years, revealing a shift from high-heeled to flat-soled designs. This change parallels Barbie's expanding professional roles and societal attitudes regarding women's careers. Initially introduced as a fashion model, Barbie started to embody realistic career options and footwear suited for diverse occupations. This research, initiated by Australian and UK podiatrists, was inspired by a pivotal scene in Greta Gerwig's 2023 film featuring Barbie's crisis over her footwear transition, suggesting a profound connection between fashion and female empowerment.
The steady embrace of sensible flats coincided with Barbie's laudable engagement with professional employment, leading to a dynamic environment with evolving patterns.
Prof Cylie Williams noted how the iconic doll's shift from high heels to flats reflects changing workplace norms and social policies over the decades.
When we were kids, Barbie only wore high heels. But throughout the years, this has changed with her varied careers that require more practical footwear.
The research was inspired by a specific scene in Greta Gerwig's movie where Barbie's transition from heels to flat feet signified deeper existential themes.
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