The article reflects on the changing cultural significance of high heels from the late 1990s to the present. Once a symbol of professionalism and authority, wearing high heels daily was a norm for women in fashion. However, the pandemic led to a drastic reduction in heel sales by 65%, as women embraced comfort, rejecting rigid footwear. This shift highlights a broader change in women's fashion and attitudes toward professionalism, with a gradual acceptance of athleisure and practicality overshadowing the previously revered high heels.
In the late 1990s and early 2000s, wearing high heels every day was normal for women working in fashion—symbolizing authority, fashion statement, and self-expression.
Sales of high heels plummeted during the pandemic, with women embracing comfort, ditching rigid shoes, leading to a significant cultural shift in women's fashion.
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