"There was a beautiful amateurishness to it. It looked raw and unfiltered, and that's why it looked so cool. That energy showed up most clearly in the eyes at Gucci. Thick, blown-out, and intentionally messy, the smudged eyeliner looked like someone who never quite got around to washing their makeup off after a night out."
"Once upon a time, the worst thing in the world was getting black mascara under your eyes - but the makeup at Gucci flips that idea on its head. Instead of a precise wing, charcoal shadow circles the entire perimeter, even dipping into the under-eye bags. On the lids, true black pigment gets packed on and curved upward into a quasi-cat-eye shape."
"Party girl history 101: Paris Hilton at her 21st birthday in 2002, pairing a chainmail dress with sooty eyes and a frosted lip. Naomi Campbell and Kate Moss perfected the look throughout the '90s, usually with a cigarette somewhere in the frame."
The Gucci fashion show exemplifies a significant shift in beauty trends toward '90s-inspired aesthetics, particularly featuring grungy smudged eyeliner as a statement look. This movement represents a departure from the clean girl makeup trend, embracing an intentionally messy, unpolished aesthetic that evokes a devil-may-care attitude. The smudged eyeliner style features thick, blown-out lines circling the entire eye perimeter, including under-eye areas, with true black pigment packed onto lids in a quasi-cat-eye shape. This throwback trend draws inspiration from iconic '90s figures like Paris Hilton, Naomi Campbell, and Kate Moss, who popularized the panda eye look. The resurgence signals eyeliner's return as a dominant makeup element and reflects broader '90s nostalgia permeating contemporary fashion and beauty.
Read at Bustle
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