""Pinterest is a uniquely visual platform, so our trend analysis goes beyond search queries," the report said. "We look at the complete picture-the colors, aesthetics and styles people are drawn to." The company tracked increases in searches from September 2024 to August 2025. By the numbers: Pinterest's trend predictions have been 88% accurate over the past six years, the company said. 67% of the 2026 trends are driven by Gen Z."
"Funhaus: Boomers and millennials will prompt a rise in circus-inspired home decor. "Vintage circus aesthetic" has seen a 70% rise in interest, "circus nursery" was up 50% and "circus interior" rose 130%. Neodeco: Art deco is modernizing. The retro vibe is getting shiny, sleek twists. Searches for pendant lamps, antique bar carts, brass aesthetic and leather banquette point to this trend, per Pinterest."
Pinterest combined visual cues with search data from September 2024 to August 2025 to identify 2026 trends and reported 88% historical accuracy. Gen Z drives 67% of the predicted trends. Home decor trends include Afrohemian, with a 220% rise in "afrobohemian home decor" searches, Funhaus circus-inspired interiors, and Neodeco modernized Art Deco elements like pendant lamps, brass accents and leather banquettes. Fashion and beauty revivals include lace (nails +215%, bandanas +150%, doily +105%, makeup +120%) and renewed brooch interest among Boomer and millennial men. Signature colors include cool blue, khaki, and increased interest in opalescence and opulence.
Read at Axios
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