"Over time, this constant push to be different from the recent past causes styles to swing back and forth. The system intrinsically wants to oscillate, and we see those cycles in the data."
"To our knowledge, this is the first time that someone developed such an extensive and precise database of fashion measures across more than a century. The team analysed 37,000 images of women's garments, using custom tools to measure key features like hemline, neckline, and waistline positions."
"For example, in both 1985 and 2005, denim jackets, high-waisted jeans, and leg warmers were the height of women's fashion. Meanwhile, band T-shirts, choker necklaces, and Doc Martens were the must-have items of 1990 and 2010."
Mathematicians from Northwestern University analyzed approximately 37,000 images of women's clothing from 1869 to present day to investigate the widely-cited '20-year rule' in fashion. Their research revealed that fashion styles follow a consistent cyclical pattern, with trends oscillating back and forth as the system intrinsically pushes to differentiate from the recent past. The study identified striking patterns confirming this cycle, with examples including denim jackets and high-waisted jeans appearing in both 1985 and 2005, and band T-shirts and choker necklaces dominating in 1990 and 2010. Currently, early-2000s staples like low-rise jeans, baby tees, oversized belts, and bandage dresses are experiencing a resurgence approximately 20 years after their original popularity in 2006.
Read at Mail Online
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