ZA/UM Atelier, known for its video game-inspired fashion, has announced a collaboration with 11 bit studios to launch a new collection inspired by The Alters. The collection features a tracksuit and a sheep-shaped shoulder bag, alongside promises of more items like a kimono-inspired jacket. The collaboration aims to explore themes of identity and personal expression through clothing design, aligning with the narrative of The Alters. The pieces were revealed during Paris Fashion Week, highlighting a merging of gaming and fashion.
"The Alters is a game about who we are - and who we might've been... This collaboration felt like a natural extension of that philosophy - an embodiment of identity through design."
"Each member of our collective has deep admiration for the creative work of 11 bit studios... The Alters deep and sometimes painful journey of 'self' implored us to dive into the texture, technique, utility, and storytelling that define Jan Dolski's personal style."
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