"This shoot is an ironic take on Brokeback Mountain, set not in Wyoming but in a small town called Toceno in Northern Italy with modern Italian hunks. This shoot was based on the aesthetics of crust punk and classic Western American style, which is I direct connection to the setting and cast. Portraying queer hinting scenes and being shot in a conservative small town, this shoot was a way for us to express our feelings on repression and feeling safe."
"Designer/Creative Director: Giu Zurlo @hausofgiu Styling: Dani Bordignon @welcometomydollhouse Digital Photography: Erica Muller @ericamuller_me Analogue Photography: Ela Clotilde @ilvinodegliamanti_ Assistant: Vale Testa @vwleriw Models: Kilian Lenox @kilianlenox Davide Tade @davidetade Davide Gori @diapositivo Alessandro Castiglioni @the_casti96 Brands: GIU @hausofgiu and other various vintage pieces The brand GIU is an Italian brand based in Milan and established in 2023. Created as a label-less brand that provokes the concept of gendered-wear, and that of traditional fashion sizing. GIU draws its inspiration from"
Giu Zurlo served as designer and creative director with styling by Dani Bordignon, digital photography by Erica Muller, and analogue photography by Ela Clotilde. The shoot featured models Kilian Lenox, Davide Tade, Davide Gori and Alessandro Castiglioni wearing GIU pieces and various vintage items. The project transposed Brokeback Mountain to Toceno, Northern Italy, blending crust punk aesthetics with classic Western American imagery. The images portray intimate, queer-hinting scenes set in a conservative small town to evoke feelings of repression and safety. The cowboy iconography was used to contrast traditional machismo with softness and ironic nationalist imagery. GIU is a Milan-based label-less brand founded in 2023 that challenges gendered wear and traditional sizing.
Read at www.kaltblut-magazine.com
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