"When I found myself working in a new office it was obvious I also needed some new clothes There is a common myth that men don't like shopping. We actually do like shopping, just not with or for other people."
"Go to any shopping centre and you will see weary blokes either standing outside shops with a load of bags and a dead-eyed stare, or worse, inside the shop being asked their opinion on things they know nothing about."
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A new workplace prompted a need for new clothes and revealed common male shopping behavior. A prevalent myth claims men dislike shopping, but many men do enjoy shopping while preferring to do it independently. Men often resist shopping for or with others and feel uncomfortable when asked to offer opinions on clothing items they understand little about. Observations at shopping centres show men waiting outside shops with heavy bags and blank, tired expressions or reluctantly providing uninformed opinions inside stores. The overall preference is for solitary, undirected shopping experiences rather than consultative retail interactions.
Read at Independent
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