"What's the story? It was there that Flick managed to convince sporting director Deco and club official Bojan Krkic that he was the right man to lead the club's new project. The meeting lasted close to five hours, a lengthy and intense exchange that laid the foundations for what Barça hoped would be a new era of stability and ambition."
"He presented his vision with the clarity of someone aware that this was a once-in-a-lifetime opportunity. Using an iPad, he laid out a detailed analysis of the squad, tactical ideas, and long-term sporting planning through a specialised coaching application. Everything was structured, clear, and convincing. How did Flick convince Barcelona? Flick explained that, given the quality already available, he did not understand why Barcelona were not competing for every trophy."
Hansi Flick agreed to manage Barcelona following a decisive five-hour meeting in London in late May 2024. He convinced sporting director Deco and club official Bojan Krkic with a structured presentation at his agent Pini Zahavi’s home. Flick used an iPad coaching application to present squad analysis, tactical ideas, reserve-player reports, La Masia’s importance, and long-term sporting planning. He argued the club already possessed sufficient quality and did not require immediate signings. Deco and Bojan returned convinced and sought final approval from president Joan Laporta. The appointment catalysed a successful 2025 season including a domestic treble and La Liga title.
Read at Barca Universal
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