The article discusses the growing trend of meal kit subscriptions as an alternative to traditional grocery shopping. With fluctuating grocery costs influenced by inflation and seasonality, the emotional burden of preparing for meals remains high. The writer expresses frustration with the grocery shopping process, which involves planning, traveling, and unpacking without immediate results. This dissatisfaction highlights why many are turning to meal kits for convenience and efficiency in meal preparation.
The financial cost of weekly groceries can fluctuate depending on myriad factors from inflation to seasonality, but the emotional cost remains the same: extortionate.
You sit down to write up a grocery list, then make your way to the shop, then come back and unpack, and at the end of all that, you still don't have a meal to show for it.
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