
"Foreverland's commercial timing is tied to a structural problem in the global cocoa market that shows no signs of resolving. Cocoa prices rose more than 300% between 2022 and 2024, driven by climate-related crop failures in Ghana and Côte d'Ivoire, which together supply roughly two-thirds of the world's cocoa."
"Choruba's water consumption is 90% less than cocoa's, and its CO₂ emissions are 83% lower than conventional dark chocolate, figures that carry independent credibility because the company commissioned a full life-cycle assessment rather than relying on internal estimates."
"Supply instability has put sustained pressure on confectionery manufacturers' margins and production schedules, and created a genuine commercial opening for alternatives that can be produced at industrial scale with predictable pricing."
Foreverland, an Italian foodtech startup, has raised €6 million in funding, totaling €9.4 million. The funding will support the commercial expansion of Choruba, a carob-based chocolate alternative. Cocoa prices have surged over 300% due to climate-related crop failures, creating a market opportunity for alternatives. Choruba, made from Mediterranean carob, pumpkin seeds, and chickpeas, has significantly lower water consumption and CO₂ emissions compared to cocoa. The product is patented and designed to integrate into existing confectionery production lines.
Read at TNW | Startups-Technology
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