Yondr makes pouches for phone-free zones, like schools and concerts. Its CEO uses a flip phone.
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Yondr makes pouches for phone-free zones, like schools and concerts. Its CEO uses a flip phone.
"Business Insider: You use a flip phone? Tell me about that. Graham: I had [a smartphone] briefly after college, and then when I started the business, I went to a flip phone. I've never really had social media. For me, it was just so simple. I've got a lot of views on technology, obviously, and it's all bound up in the business and creating boundaries and how I think about it."
"When I started Yondr, my hypothesis was that to be a person in the world walking around with a computer in your pocket was going to be a radically different human experience in a lot of ways, especially for the younger generation. So, for me, as a person, I just prefer to have fewer inputs. It's that simple. It just simplifies my life. Everything I do is long-form conversation, and that works better."
Graham Dugoni founded Yondr in 2014 to create phone-free experiences for concerts and comedy shows. Yondr's magnetic pouches lock up students' phones for the day and have become widely used in schools. The pouches reportedly cost around $30 per student. The company is based in Los Angeles, has around 150 full-time employees, and is profitable. As more schools adopt bell-to-bell phone bans, Yondr pouches are becoming ubiquitous in American teen life, with TikTok tutorials showing how students try to bust them open. New York City's district implemented a full phone ban, with some schools opting for Yondr pouches.
Read at Business Insider
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