
"Among General Merchandise Retailers, Walmart ranks last in the category of Hypermarkets with a score of 76. Ahead of it were Fred Meyer (Kroger) with a score of 82, Meijer with a score of 81, and Target with a score of 78. Walmart's score did increase 4% from 2025. The General Merchandise Retailers category was based on several metrics. These included mobile app, ease of pickup process, convenience of store hours, website satisfaction, store location, store credit cards,"
"Among Online Retailers, Walmart was in the middle of the pack in the Online Multimarket category with a score of 77. The category leader was Amazon, with a score of 82. The major metrics of this category were quality of mobile app, reliability of app, ease of navigation, delivery speed, availability of merchandise, variety of shopping options, ease of returns, and help in customer support, among other things."
The American Customer Satisfaction Index Retail and Consumer Shipping Study 2026 used 31,293 completed surveys from customers contacted by email between January and December 2025. Walmart scored 76 in Hypermarkets, ranking last among General Merchandise Retailers, though its score rose 4% from 2025. In Online Multimarket retail Walmart scored 77, trailing category leader Amazon at 82. In the Supermarket category Walmart placed 17th of 19 with a score of 75, while Trader Joe's led at 86. Evaluated metrics included mobile app quality, pickup convenience, store hours, website satisfaction, product availability, returns, staff courtesy, checkout speed, and produce freshness.
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