Google Play is enhancing its services to boost app revenue leading into 2025. Key updates include a multi-product checkout feature for subscriptions, allowing developers to offer add-ons alongside base subscriptions in a streamlined payment process. This simplifies user transactions and enhances subscription management. Additionally, Google Play is increasing visibility for subscription benefits across various platform areas to help retain subscribers. These changes aim to offer users a unified experience and improve retention rates for developers.
You can now sell base subscriptions and add-ons together in a single, streamlined transaction on Google Play.
To help reduce voluntary churn, we're expanding how subscription benefits are showcased across key areas of the platform.
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