"An example shared by Microsoft shows someone using Copilot to search for a small lamp for their bedside table. The chatbot responds with a recommendation, along with a "Details" button for more information and a "Buy" option. Hitting the "Buy" button pulls up a checkout screen where you can enter shipping and payment information and confirm your purchase without visiting the retailer's website."
"It's similar to the built-in checkout feature OpenAI has launched within ChatGPT and comes as part of a growing trend that has AI-powered agents shopping on a customer's behalf. Microsoft is rolling out in-chat checkouts on Copilot.com in the US, and it's currently available with select retailers, including Urban Outfitters, Anthropologie, Ashley Furniture, and some Etsy sellers."
Copilot will allow users to make purchases during conversations by surfacing checkout options for selected products directly in the app. Users can view product details and press a Buy button that opens a checkout screen to enter shipping and payment information and confirm purchases without visiting the retailer's website. The feature mirrors built-in checkout in ChatGPT and follows a trend of AI agents performing shopping tasks on behalf of customers, with Google and Perplexity offering similar agentic checkout capabilities. Microsoft is rolling out in-chat checkouts on Copilot.com in the US with select retailers, and PayPal, Stripe, and Shopify will power payments.
Read at The Verge
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