
"India's government has partnered with China's Alibaba.com on an export-focused program aimed at helping startups and small businesses reach overseas buyers. The move highlights New Delhi's selective engagement with Chinese-linked tech platforms years after it imposed sweeping bans on consumer apps and games. This week, the Indian government's Startup India initiative announced the collaboration with Alibaba.com to identify and support Indian startups that can help onboard and scale Indian exporters on the group's global B2B platform."
"The program offers commissions and technical support to those startups to assist small manufacturers and traders in reaching overseas markets. The new partnership arrives after years of strained India-China relations. New Delhi banned dozens of Chinese-linked apps in 2020 following a deadly border clash, including major platforms such as TikTok, PUBG Mobile, and AliExpress, an e-commerce app operated by Alibaba Group."
"Micro, small, and medium enterprises account for nearly half of the country's exports and about 31% of GDP, according to the Indian government's latest Economic Survey, underlining why New Delhi has focused on expanding digital market access for smaller firms through global B2B channels, including Alibaba.com. Alibaba.com's B2B platform connects more than 50 million active buyers across over 200 countries and regions, said Rocky Lu, head of India business at the company."
India's government has launched a partnership with Alibaba.com through the Startup India initiative to help startups and small businesses onboard and scale exporters on Alibaba.com's global B2B platform. The program offers commissions and technical support to startups that assist small manufacturers and traders in reaching overseas buyers. The move represents a selective engagement with a Chinese-linked tech platform while existing bans on many Chinese consumer apps and games remain in force since 2020. Micro, small, and medium enterprises produce nearly half of Indian exports and about 31% of GDP, motivating the focus on expanding digital market access via global B2B channels.
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