Google is conducting tests on e-commerce product cards in search results by adding the phrase "at a glance" to product category names. Previously labeled simply as categories, such as 'Laptops,' these labels now include a more detailed description, changing to 'Laptops at a glance.' This update has been noted by Sachin Patel and is perceived as a subtle user experience enhancement that could influence click-through rates and user behavior in search results. Khushal Bherwani observed the updated card formats as well, with broader implications for e-commerce accessibility.
Google is testing labeling e-commerce product cards with an added "at a glance" phrase, enhancing user experience and potentially changing click-through rates.
Examples show product categories like 'Laptops at a glance' instead of simply 'Laptops,' indicating a subtle yet meaningful UX update that could influence user behavior.
The update was initially spotted by Sachin Patel, who highlighted how this labeling change might affect click-through rates (CTR) on e-commerce items.
Khushal Bherwani also identified the new feature, which displays cards for categories like More Products and Stores, extending this new format to various search results.
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