"HP's ad network aims to leverage its global presence, targeting advertisers by promising access to over 100 million devices and a monthly audience of 830 million people."
"OpenAI is seeking to generate new revenue by allowing in-app purchases through ChatGPT, aiming to integrate checkout within the platform to enhance user experience."
HP is launching HP Media Network, an ad platform designed to utilize its extensive device ecosystem, promising advertisers access to over 100 million devices and a global audience of 830 million. In the US, HP reaches 160 million individuals through 19 million devices, increasing monthly. OpenAI is shifting its business model by introducing in-app purchases within ChatGPT, removing external retailer links and allowing users to buy directly. This move signals a focus on e-commerce as a new revenue stream, catering to free-tier users as well.
Read at Exchangewire
Unable to calculate read time
Collection
[
|
...
]