"More than 60% of the global population is now online, and each user generates 229 kilograms of carbon dioxide, amounting to almost 4% of average per capita greenhouse gas emissions."
"Every email, text, post, video, website, and AI response is processed in a physical data center and stored in the 'cloud,' which is in fact another physical data center."
"Every choice about file size, motion, or media embeds adds to the web's collective energy demand, yet few users or designers consider the environmental impact of unnecessary animation."
The digital ecosystem, now integral to society, generates substantial carbon emissions, with each online user contributing 229 kilograms of CO2 yearly. Despite the internet's intangible nature, it relies on physical infrastructure, including data centers. The environmental costs of digital activities, such as social media and online shopping, are often overlooked. Immersive digital experiences demand more data transfer, increasing energy use and carbon output. Designers and users frequently neglect the environmental impact of design choices, such as animation and media size, which collectively heighten the web's energy demand.
Read at Fast Company
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