YouTube has emerged as a leading television choice among children aged four to 15, with a significant increase in daily viewing time. In the UK, viewers spend an average of 39 minutes daily on YouTube, surpassing competitors like Netflix. Additionally, older demographics, specifically those over 55, have increased their watch time, particularly on televisions. In Australia, the government has included YouTube in a social media ban for children under 16 due to concerns about exposure to inappropriate content, affirming that YouTube's algorithm leaves children vulnerable.
Ofcom found that one in five children aged four to 15 chose YouTube as their first TV destination last year, indicating a shift in viewing preferences.
YouTube is increasingly favored by older viewers in the UK, with those over 55 nearly doubling their watch time from six to eleven minutes a day.
The Albanese government in Australia has added YouTube to the list of social media platforms banned for children under 16, citing concerns over inappropriate content exposure.
Research indicates that 40% of children have been exposed to inappropriate content on YouTube, prompting calls for stricter regulations on the platform.
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