
Real broadband prices adjusted for inflation have declined for 11 consecutive years while speeds have increased. For 100–940 Mbps connections, real prices fell 6% in 2025 and are down 43.6% since 2014. The 100–249 Mbps tier saw the largest declines, dropping 17.2% in one year and 39.6% over two years. Gigabit plan real costs fell 4.9% in 2025 and 48.9% since 2016. Average download speeds for the most popular plans rose 145% since 2014, and upload speeds increased about 95%. One in three households now subscribes to gigabit plans, with providers raising speeds while holding user costs steady.
"The 2026 Broadband Pricing Index (BPI) reports that real prices, adjusted for inflation, have been falling while speeds have been increasing for 11 consecutive years. According to the report, real prices for 100-940 Mbps connections - the most popular offerings - dropped 6% last year and are down 43.6% in real terms since 2014. The steepest drops were in the 100-249 Mbps tier, with a 17.2% real-term drop in one year and a 39.6% drop over two years."
"Costs for the increasingly popular gigabit plans also fell for both time frames, dropping by 4.9% in real terms in 2025 and by 48.9% since 2016. Average download speeds for the most popular plans have risen 145% since 2014, with upload speeds up roughly 95%. One in three households now subscribe to super high-speed gigabit plans."
"“While many household essentials are getting more expensive, broadband internet service continues to deliver more value for less money,” USTelecom President and CEO Jonathan Spalter said in a blog post. “In 2025, real prices for the most popular broadband internet services fell 6.0%, even as speeds kept climbing, helping ease pressure on consumers' pocketbooks at a time when families are watching every dollar.”"
"Internet users are benefiting from companies such as GFiber increasing speeds while keeping user costs the same. GFiber rolled out the new, higher speeds in Des Moines, Iowa, first. However, the company's announcement suggested GFiber was planning to roll out the speeds to all markets. “This isn't just about more speed,” GFiber Chief Growth Officer Melani Griffith wrote on the company's blog. “It's about continuing to create and add value, not just for the newest customers, but those that have always had GFiber.”"
Read at Telecompetitor
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