Lush unveils Dia de los Muertos collection featuring Sonoma's Blanca Molina
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Lush unveils Dia de los Muertos collection featuring Sonoma's Blanca Molina
"The self-described "Latina Maximalist" art of graphic designer and muralist Blanca Molina can be seen on the walls of local businesses in Santa Rosa and her hometown of Cloverdale, where her colorful, large-scale murals share messages of joy and positivity. Now, Molina's vivid works are appearing on a smaller scale - on the shelves of Lush Cosmetics stores in Santa Rosa and beyond - as her art adorns the packaging of the company's newest line of Día de los Muertos-inspired products."
"Lush reached out to Molina earlier this year to design the collection's gift box and a knot wrap - a reusable fabric square that can be worn as a scarf or head covering, or used in place of a bag - as part of the company's Co-Create program. The initiative aims to promote diversity, inclusion, equity and belonging "by lifting up authentic stories from respective communities," Lush said in a news release last month."
"According to Molina, the company discovered her through her Instagram account, which features many of her pieces centered around Día de los Muertos themes. "My style is, I guess, a Día de los Muertos style," Molina said in a phone call earlier this month. "I've always been drawn to very vibrant, colorful illustrations, and Día de los Muertos falls into that category because everything is so vibrant.""
Blanca Molina paints large-scale, colorful murals in Santa Rosa and Cloverdale that convey messages of joy and positivity. Her Día de los Muertos–inspired imagery is adapted for Lush Cosmetics packaging and a reusable knot wrap within an 11-piece collection of soaps, bath bombs, shower gels, fragrances and lip balm. Lush invited Molina to design the gift box and knot wrap as part of its Co-Create program, which aims to promote diversity, inclusion, equity and belonging by lifting up authentic community stories. Lush discovered Molina via Instagram and selected her traditional iconography, including sugar skulls and corazones sagrados.
Read at The Mercury News
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