"At Busworld Europe 2025, Butterfly Flexible Seating Solutions will introduce European operators to a flexible seating system developed in order to allow the conversion, in just a few seconds, of premium recliners to a private lounge or a full lie-flat bed. Butterfly will exhibit for the first time at Busworld Europe 2025 in Brussels. Butterfly Seating debuts in Europe at Busworld Butterfly Flexible Seating Solutions develops and commercializes seating concepts for air, rail and road transport."
"Butterfly's design ready for presentation in Brussels enables three distinct configurations: two reclining seats, a lounge setup, or a 78-inch bed. The transition requires less than 10 seconds and no reconfiguration of the vehicle interior, the supplier states. According to Butterfly, this makes it possible for operators to run daytime routes, overnight sleeper services, or VIP charters with the same vehicle, unlocking premium revenue opportunities while avoiding costly fixed layouts."
"The seat is targeted at segments such as overnight scheduled services, professional sports teams, and entertainment tours-markets where privacy, rest, and comfort are critical. Compared to traditional coach bunks, Butterfly claims its beds offer up to 30% more lateral space, along with details such as privacy screens, storage, and charging ports to replicate a business-class air travel experience (Butterfly press note)."
Butterfly Flexible Seating Solutions will present a convertible seating system at Busworld Europe 2025 in Brussels that transforms premium recliners into either two reclining seats, a private lounge, or a 78-inch lie-flat bed in under 10 seconds without reconfiguring the vehicle interior. The system enables operators to serve daytime routes, overnight sleeper services, or VIP charters with the same vehicle, increasing premium revenue and avoiding fixed layout costs. The seat targets overnight scheduled services, professional sports teams and entertainment tours, offering up to 30% more lateral bed space than traditional coach bunks plus privacy screens, storage and charging ports. The system is already in service in North America.
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