"Morgan Stanley's upcoming Bitcoin Trust will charge just 0.14% annually, positioning it as the cheapest spot bitcoin ETF on the market at launch. This aggressive pricing strategy is designed to capture both internal advisory flows and external investor capital, addressing fee sensitivity that has hindered broader ETF adoption."
"Industry observers suggest that the introduction of a lower-cost in-house product could significantly shift flows, allowing advisors to allocate to bitcoin without conflicts associated with recommending higher-fee third-party funds. Phong Le, CEO of Strategy, described the product as a potential 'Monster Bitcoin' catalyst."
Morgan Stanley is set to launch the Morgan Stanley Bitcoin Trust (MSBT) with an annual fee of 0.14%, undercutting competitors like BlackRock's iShares Bitcoin Trust. This pricing strategy aims to attract both internal and external investors, addressing fee sensitivity in wealth management. The potential demand could reach $160 billion with a modest allocation across Morgan Stanley's platform. The fund is nearing launch, having received a listing notice from the New York Stock Exchange, and would be the first spot bitcoin ETF from a major U.S. bank.
Read at Bitcoin Magazine
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