"Pack mules aren't something you might immediately associate with the state of Idaho, but the area actually has a strong history with pack trains, which were often utilized to bring supplies to rural mountainous areas. In fact, the Forest Service still uses mules to access Idaho's backcountry today. There's even a very successful local coffee company named after the hardworking animals - and it wouldn't have even gotten its start without them."
"Café Mulé is a Boise-based business that ships freshly roasted coffee to over 12 states. The brand is a part of an umbrella network called Iron Mule, which includes Café Mulé, Draft Mule, and Ironside Roasting Co. The company was formed by the founder of Café Mulé, Matt Bishop, and Colin Seeley, who set up Ironside. The business partners joined together in 2018, and they've been unstoppable since."
"This is because of Bishop's unique history with the animals, who helped him set up his business. A former Marine Corps Officer, Bishop learned about the power of connecting with people through hot cups of tea and coffee while on duty in Iraq. He wanted to bring that home with him to help build connections and get people outdoors in rural Idaho."
"Bishop found a mule named Richard, as well as some portable coffee equipment and a trailer, through Craigslist and hit the road - or dirt path. He would set up a makeshift station along the various trails in the Boise Foothills and give out free coffee to bikers and hikers passing by in the hopes of building a new community and inspiring people to get outside."
Idaho has a long history of pack trains and the Forest Service still uses mules to access backcountry. Café Mulé is a Boise-based roaster that ships freshly roasted coffee to over 12 states and operates under the Iron Mule umbrella alongside Draft Mule and Ironside Roasting Co. Matt Bishop and Colin Seeley formed the business partnership in 2018. Bishop, a former Marine Corps officer, translated connections made over tea and coffee in Iraq into free trailside coffee stations using a mule named Richard, portable equipment, and a trailer to build outdoor community and attract retail interest.
Read at Tasting Table
Unable to calculate read time
Collection
[
|
...
]