Jae Bae, a New York-based mixologist and influencer, bridges the gap between culinary traditions and modern mixology by reimagining international soups as cocktails. Inspired by his upbringing and flavors from dishes like Korean naengmyeon, Bae experiments with ingredients to create unique drinks, such as a pho-inspired margarita. His work combines classic cocktail techniques with cultural nostalgia, and he shares his innovative creations on Instagram, where his following grows steadily. By transforming beloved soups into cocktails, Bae pays homage to their origins while exploring new flavor frontiers.
My mother would warn me, 'The broth is the best part!' recalls the now 28-year-old Queens, NY native, who goes by @Jarbae on Instagram.
These dishes have been around forever, and I am not in any way trying to take credit for the flavors,
In early 2024, he started to wonder how naengmyeon would taste as a cocktail. Or Hong Kong egg tarts, even Mexican chilaquiles.
Drawing from classic cocktail techniques Bae picked up from a college stint at Boston's Hojoko Japanese Tavern... he reimagines, for example, Vietnamese pho as an umami-rich margarita.
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