Xiaomi Is China's First Automaker With A Bespoke Gran Turismo Car

"The Xiaomi Vision GT is a sleek two-door electric hypercar developed exclusively for the virtual world of Gran Turismo 7, which is widely considered one of the best car racing simulators out there. It's China's first Vision GT car, and it follows in the footsteps of the Xiaomi SU7 Ultra, which became the first Chinese car featured in the sim last year."

"The Vision GT sits extremely close to the ground and adopts a less is more design philosophy. This forced designers to treat almost every body part with aerodynamics in mind. Inside, the two-seater has a jet-fighter look, with an integrated panoramic display at the bottom of the windshield and a Formula 1-like yoke steering wheel."

"The Chinese company is serious about its global expansion, and seeding its cars in a game that's played around the world increases its chances of gaining a following among today's teenagers. Those teenagers will become adults with money to spend, and maybe they'll buy a Xiaomi car in the future."

Xiaomi introduced the Vision GT, a futuristic two-door electric hypercar designed exclusively for Gran Turismo 7, at Mobile World Congress in Barcelona. This marks China's first Vision GT car and follows the Xiaomi SU7 Ultra's inclusion in the racing simulator last year. The hypercar features a 900-volt silicon carbide platform and employs a minimalist aerodynamic design philosophy. The vehicle includes a jet-fighter inspired interior with an integrated panoramic display and Formula 1-style yoke steering wheel. Xiaomi created both a virtual version for GT7 and a full-scale physical model for exhibition. The company views this gaming integration as a strategic marketing approach to build brand awareness among younger audiences who may become future car buyers.

Read at insideevs.com