"Stellantis, the parent company of Jeep, Dodge, Ram and several other popular car brands, is reportedly abandoning plans to develop higher levels of advanced driver assistance systems (ADAS) in-house. The automaker, already lagging behind competitors in electric vehicle development and sales, is now pulling the plug on autonomy, reported Tuesday, citing three people familiar with the matter. High costs, technical hurdles and uncertain consumer demand were all factors in the decision."
"As recently as February, those efforts appeared to be on track. Stellantis announced STLA AutoDrive 1.0 early this year, the company's first SAE Level 3 -hands off the wheel, eyes off the road-driver assistance system. In theory, it would allow the driver to take their hands and eyes off the road at up to 37 mph under certain conditions. The system would still prompt the driver to take over when deemed necessary."
Stellantis is abandoning in-house development of higher-level ADAS, citing high costs, technical hurdles, and uncertain consumer demand. The company had announced STLA AutoDrive 1.0, intended as an SAE Level 3 system allowing drivers to remove hands and eyes from driving at up to 37 mph under specified conditions, while still prompting takeover when necessary. Advanced driver assistance features are increasingly desired by U.S. buyers, with rivals offering Super Cruise, BlueCruise and Tesla's Full Self-Driving. Such systems have proved useful in stop-and-go traffic and long monotonous highway drives. Most current passenger-car systems remain Level 2 and require continuous driver supervision.
Read at InsideEVs
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